La publicidad programática es un tipo de publicidad online que se refiere a una compra automatizada de espacios de audiencias e Internet. Conecta una marca con el usuario mediante un anuncio afin a él en el momento y lugar adecuado. La compra programática permite que...
Un community manager es la persona que se encarga de gestionar las redes sociales de una empresa, llevando el control de las publicaciones y la interacción de los usuarios entre otras muchas cosas. Es la persona que se encarga de todo lo que tenga que ver con el mundo...
Aquí te enseñamos unos tips para diseñar un anuncio online, porque si algo hay que tener claro es que para tener una buena estrategia de social media hay que incluir anuncios online, y para ello debes saber lo siguiente. 1-Antes de nada, debemos informarnos sobre qué...
Para saber cómo fidelizar un cliente online, no puedes olvidarte de los siguientes pasos: 1- Hacer una segmentación de tu público y personalizar los mensajes, promociones…en función del tipo de cliente que sea. 2- Usa tus redes sociales para establecer vínculos...
Desde la pandemia, TikTok dio un BOOM, y no sólo entre los jóvenes sino que también entre la gente mayor, convirtiéndose actualmente en uno de los mayores negocios y fuente de ingresos de mucha gente. Muchas empresas cuentan ya con la presencia en TikTok donde en ella...
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